An Effective Approach to Graphic Design & Museum Marketing Overview This museum catalog design for the Metromoheim Museum highlights curated art collections and serves as a pivotal piece in a marketing campaign for an upcoming exhibit. Created as part of a school project, the catalog showcases the...
Designing an Inviting, Community-Centered Promotional Flyer Overview This school project involved redesigning a fundraising event flyer for Central Dauphin High School of Technology’s car wash fundraiser. The original flyer failed to effectively engage its audience—students, parents, grandparents, and the local community. My goal was to create a...
Advertisement Design That Appeals to Hungry College Students Overview This school project focused on creating an advertisement design for College Pizza, a local pizzeria aiming to attract college students by emphasizing affordability and convenience. The project included a promotional flyer and a magazine ad, designed to resonate...
Expanding Online Ordering Through Social Media Advertising Overview Scoop Shoppe Artisan Creamery aimed to increase the brand’s visibility and reach by promoting its artisanal, organic ice cream through social media advertising. The digital ad’s purpose was to expand Scoop Shoppe’s audience to surrounding areas by showcasing its...
Engaging Audiences Through Multi-Channel Advertising for a Meal Kit Brand Overview Fresh Fare Farms, a meal kit delivery service, required a multi-channel advertising campaign to connect with younger audiences, promote sustainability, and support Hunger Action Month. This school project demonstrated a strategic approach to integrating print advertising,...
Creating a Bold Visual Identity and Logo for a Mobile Bar Service Overview Last Call Mobile Bar is a mobile bartending service specializing in events like weddings, private parties, and corporate gatherings. The brand wanted a vibrant visual identity that could distinguish it in a competitive market,...
Crafting a Distinct Brand Identity and Logo Design for a Firefighter-Inspired Food Truck Overview Engine 19 Woodfired Pizza is a fictional food truck concept specializing in artisanal woodfired pizzas made in a custom-built oven. Known for its firefighter-themed branding and strong community presence, Engine 19 needed a...